Name: European Media in the Digital Age: Analysis and Approaches (en Inglés)
Price: 123370.00 CLP
Availability: InStock
Author: Richard Rooke
ISBN: 9781138836846

portada European Media in the Digital Age: Analysis and Approaches (en Inglés)

Formato

Libro Físico

Editorial

Routledge

Autor

Richard Rooke

Idioma

Inglés

N° páginas

288

Encuadernación

Tapa Dura

ISBN13

9781138836846

N° edición

European Media in the Digital Age: Analysis and Approaches (en Inglés)

Richard Rooke (Autor) · Routledge · Tapa Dura

Libro Físico

$ 123.370

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Ahorras: $ 82.250

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Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

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Reseña del libro "European Media in the Digital Age: Analysis and Approaches (en Inglés)"

This introductory textbook for Media and Communication Studies students is designed to encourage observation and evaluation of the European media in the digital age, enabling students to grasp key concepts and gain a broad and clear overview of the area. It also introduces the principal debates, developments (legislative, commercial, political and technological) and issues shaping the European media today, and examines in depth the mass media, digital media, the internet and new media policy. Understanding today's media scene from print to audiovisual needs a wider view and this book helps make comprehensible the European media within a broader global media landscape. The text is pedagogically rich and explores a variety of approaches to help the reader gain a better understanding of the European media world. Students are encouraged to start thinking about statistics, relating this to economics, analysing regulations, and combining media theories with theories of European Union integration. The book also includes the use of case studies, illustrations, summaries, critical reflections and directions to wider reading. The European Media in the Digital Age is recommended for all Media Studies students and is also of key interest to students of Politics and Policy, Business Studies, International Studies and European Studies