Name: Socialnomics: How Social Media Transforms the way we Live and do Business (en Inglés)
Price: 18980.00 CLP
Availability: InStock
Author: Erik Qualman
ISBN: 9781118232651

portada Socialnomics: How Social Media Transforms the way we Live and do Business (en Inglés)

Formato

Libro Físico

Editorial

Wiley

Autor

Erik Qualman

Año

2012

Idioma

Inglés

N° páginas

336

Encuadernación

Tapa Blanda

ISBN

1118232658

ISBN13

9781118232651

N° edición

Categorías

Marketing

Socialnomics: How Social Media Transforms the way we Live and do Business (en Inglés)

Erik Qualman (Autor) · Wiley · Tapa Blanda

Libro Físico

$ 18.980

$ 34.510

Ahorras: $ 15.530

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Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Miércoles 10 de Julio y el Viernes 19 de Julio.

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Reseña del libro "Socialnomics: How Social Media Transforms the way we Live and do Business (en Inglés)"

The benchmark book on to the effects and implications of social media on our daily lives, and how businesses can harness its power Socialnomics is an essential book for anyone who wants to understand the implications of social media on our daily lives and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly. In this revised and updated second edition, author Erik Qualman presents new material based on meeting with 75 Fortune 1000 companies, 50 colleges and universities, and over 100 small businesses & non-profits since the first edition. Qualman's materials have been used from IBM to NASA to Harvard to local businesses. * Lists the top ten easy opportunities that companies and organization miss when it comes to social media * Describes where social media should reside in an organization and the necessary building blocks for success * Explains why over 50 percent of companies still block social media to their employees and why this is a detriment to success * Shares proper training methods for your ENTIRE organization on social media; not just the chosen few * Reviews the top companies, organizations and individuals using social media, explaining what separates them from other companies and how to replicate their success Social media can transform your business and your relationship with consumers. Discover what social media can do for you, and what you can do for others while using social media.