Name: The Language of Museum Communication: A Diachronic Perspective (en Inglés)
Price: 95180.00 CLP
Availability: InStock
Author: Lazzeretti, Cecilia
ISBN: 9781137571489

portada The Language of Museum Communication: A Diachronic Perspective (en Inglés)

Formato

Libro Físico

Autor

Cecilia Lazzeretti

Editorial

Palgrave MacMillan

Idioma

Inglés

N° páginas

270

Encuadernación

Tapa Dura

Dimensiones

16.1 x 21.7 x 2.1 cm

Peso

0.47 kg.

ISBN13

9781137571489

Categorías

Semántica y análisis del discurso
Estudios de museología y patrimonio
Estudios de comunicación

The Language of Museum Communication: A Diachronic Perspective (en Inglés)

Cecilia Lazzeretti (Autor) · Palgrave MacMillan · Tapa Dura

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "The Language of Museum Communication: A Diachronic Perspective (en Inglés)"

This volume explores the evolution of the language of museum communication from 1950 to the present day, focusing on its most salient tool, the press release. The analysis is based on a corpus of press releases issued by eight high-profile British and American museums, and has been carried out adopting corpus linguistics and genre analysis methodologies. After identifying the typical features of the museum press release, new media more recently adopted by museums, such as web presentations, blogs, e-news, and social media, are taken into consideration, exploring questions such as how has the language of museum communication changed in order to face the challenge posed by new technologies? Are museum press releases threatened by new approaches used in contemporary public relations? Are the typical press release features still detectable in new genres? Drawing on insights from linguistics, discourse analysis, and museum communication this book will be of great value to researchers and practitioners of applied linguistics, sociolinguistics, and museum communication scholars.